We were successful in our kickstarter campaign! We are getting ready to ship this December to everyone that supported us!
We decided to turn to the Kickstarter community to help us fund the first manufacturing run of the Splash Infuser. For those who aren’t aware, Kickstarter is one of a number of crowdfunding platforms for gathering money from the public. Anyone can upload a creative project, along with a deadline and a goal, and if the public likes the idea and the rewards offered, they can help get your project off the ground by offering a monetary pledge. We knew this route would involve a lot of hard work and long hours, but with this being our first time, we had no idea what to expect.
We got off to a nice start, with many family members and friends donating to our campaign in the first week. Once we hit a predicable plateau, we put our marketing efforts into overdrive. We passed out flyers all over the city, relentlessly tweeted, posted and emailed, and got local influencers involved. We began to notice some traction when I received a Twitter alert on my phone. An ESPN reporter that just so happened to be in town around Halloween, randomly saw one of our flyers in a local clothing store, and tweeted it out to his 530K followers! From that point, we made a steady rise and hit our goal with a few days to spare. Now, we are just days away from getting the first run of Splash infusers manufactured, and couldn’t be more excited to get them into the marketplace. A lot of hard work, a great deal of support, and a little bit of luck allowed us to make the Splash Infuser a reality!